The iconic American Harley-Davidson will soon be cruising
on Chinese roads. If all goes well for its manufacturer,
Harley-Davidson Inc, the largest US motorcycle maker,
will open its first dealership in China this year to
cash in on the booming economy.
of the dealership will be provided in the first half
of 2006, according to Harley-Davidson spokesman Bob
Klein, who refused to divulge the location, investment
amount and expected annual sales.
international markets is always a challenge, and China
is going to be the same way," Ziemer was quoted
as having told the China Daily. "There are
a lot of barriers."
company reported that the international sales of its
motorcycles rose 15 per cent last year, compared with
a US gain of 4.2 per cent. The quarter gave the legendary
bike-maker its 20th straight year of record revenue,
earnings and retail motorcycle sales. For 2005 it reported
a net income of $959 million and targets to ship out
around 350,000 units in 2006. The Milwaukee-based company
sells four of every five sales in the US and is trying
to expand in other countries.
year, it reorganised its sales operation in Germany
to boost European business and opened its first dealership
in Russia since 1917.
company sells about 50 per cent of all new motorcycles
in the United States with engines 650cc or larger, and
almost one in four
world-wide. Harley-Davidson''s retail prices can exceed
35,000 US dollars with accessories and custom paint
jobs, the report noted.