New Delhi: Spice Telecom, the leading cellular service provider in Punjab, has announced an augmentation in its existing roamers’ local link service. With this new initiative, besides Spice subscribers, now all landline subscribers will be able to make a local call to any in roamer who has logged onto the Spice network while visiting Punjab, thus offering massive savings on STD bills.

To avail of this service, a landline subscriber will have to dial 9814012342 and thereafter he will be prompted to dial the number of the in-roamer. For example, for calling the in-roamer number 98110 12345, the subscriber would simply need to dial 9814012342 followed by the in-roamers number 98110 12345.

The roamers’ local link service is a demonstration of the in-house domain expertise Spice has built up over the years. In this service, the Spice switch will route calls directly to the roaming subscriber, instead of the call travelling to the home network of the roaming subscriber and then coming back.

In order to avail of the benefits of this service, the in-roamer should be logged on to the Spice network while visiting Punjab. Now landline subscribers need not have STD facility for making calls to in-roamers.

Says Spice Telecom general manager (marketing) Swarn Bajaj: “It is our endeavour to constantly innovate and launch relevant value-added services. Our objective has always been to offer higher value benefit to all people who avail of our services on our world-class network. With this new service calls made by landline subscribers will now be charged as local — one more reason for in-roamers to log on to Spice while visiting Punjab.

“We have always focused on providing continuous value enhancement through innovative value added services. This has been one of the important factors, which makes Spice the first choice of the people of Punjab and now of visitors as well.”

Earlier Spice Punjab was the first operator in the region to offer the innovative roamers’ local link service to its subscribers. Using this service all Spice subscribers were able to save on STD Charges while contacting the in-roamers who had logged on to the Spice network. Now with this service all landline subscribers would also be able to contact in-roamers without paying hefty STD charges.

Spice is Punjab’s premier mobile phone service provider and is the first cellular operator in India to be ISO 9001-2000 certified for its entire operations. Spice Punjab has an extensive network across over 125 cities and towns in the state, covering 95 per cent of Punjab’s urban area. In addition, it also covers more than 2,250 km of roads and highways of Punjab including connectivity on the National Highway GT Road.

Spice has roaming tie-ups with all national and over 178 international cellular operators. Spice (Punjab) has a subscriber base of close to 4,50,000 subscribers in Punjab, supported by a strong operational and billing network. It is committed to develop a world-class telecom network in Punjab and has recently unveiled plans of investing a further Rs 100 crore towards increasing the network infrastructure.