Hyderabad: Stryde, a footwear brand from Tata International, has launched a range of shoes and other leather products in Hyderabad. Hamburg Dockers, Gold Coast Derby and Palermo Slip are just a few contemporary international styles of footwear that Stryde offers in the state.

The gamut of shoes and leather products includes men’s dress shoes, men’s casual shoes, ladies dress shoes, ladies casual shoes, floaters, sandals, ladies vanity bags, belts, wallets, portfolios and apparels.

The men’s footwear comprises formal shoes, semi-casual shoes and casual shoes. Ladies footwear comprises pump shoes, sandals-leather and synth, boaters and top-end chappals, leather and synth. Leather articles include belts, wallets, office bags, ladies purses, sling bags and other accessories. The leather garments include jackets for men and women and shorts.

Stryde promises to be the hottest trend this summer with over 30 styles of men’s footwear, 45 styles of those attractive ladies’ numbers they call shoes, lots of accessories and absolutely sensational sizzling new leather garments. Made of the finest leather and incorporated in the latest styles, Stryde products are available all across the state through Perfect Enterprises Distributor for Andhra Pradesh. These exquisitely crafted products are sold in cities across the state through existing retailers as well as exclusive Stryde outlets.

Since its launch, Stryde has become a rage among the fashion and quality conscious customers. Stryde fulfils the pent-up demand of the public for international styled leather products and is determined to revolutionise the leather fashion footwear industry in India.

Stryde comes from Tata International, India’s largest international trading company in the private sector. With an annual turnover of $500 million, Tata International is the international business arm of the Tata group. The company has been selling and exporting high-quality and fashionable leather products across the world for the last 25 years.

Tata International has the largest leather tannery in India which is rated among the top three in the world. After meeting the exacting standards of the fashion conscious markets of Western Europe, the US and the Far East, and being the favoured supplier of leather and leather products to the world’s renowned brands, it now brings its stellar line of products in India.

Tata International has always been a pioneer in leather technology and product styling. The Stryde range of products are made from expertly selected leather with care being taken to provide value for money by using exceptional quality material inputs.

The company feels it has a clear advantage with the brand and fashion conscious segment it is targeting with its positioning of a life-style brand, offering ‘International styles at affordable prices between Rs 750 and Rs 1,999 for shoes.’

In-house research had revealed a dearth of international styles at reasonable prices in the 21-33 age group segment and it is this gap it plans to address. Already the company is a major supplier to well-known European brands like Peter Kaiser, Gabor, Bally, Hush Puppies and Clarks, and is in step with international designs and trends.