Pune:
Abee Info-Consumables Ltd has launched a printer refill
service whereby customers can get their printer cartridges
refilled at their doorstep by dialing a number.
A
company press release said the service will be operational
in Pune for the first six months but Abee has plans to
extend this service all over India in due course of time.
Once
the cartridge is over, the customer just dials a number
and the 'Abee Mobile Van' comes to his doorstep offering
the refill at Rs 250. This service gives users savings
of as much as 80 per cent compared to OEM cartridges.
B B Somani, managing
director, said: "Unfortunately, local refillers have
given a bad name to the concept of refilling. We introduced
quality refill for the Dot Matrix inkjet in the mid 90's.
We are confident that EasyFill will change the perception
of the value that the IT consumables segment brings and
its contribution to the Indian economy."
There
are 14.48 lakh usable inkjet printers in the market today
and the market is growing. At current numbers, at an average
use of 1 cartridge per printer in a month, the total spend
annually on an OEM cartridge would be Rs 2,085 crore.
As nearly all OEM cartridges are imported, more than 98
per cent of this amount goes out of the country in foreign
exchange. Thus this concept can potentially save Rs 1,700
crore for the country.
Tests
have shown that with Abee EasyFill users can get up to
30 per cent more printouts using the same quantity of
ink as compared to the OEM cartridge.
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