Ricky
Ponting is the new brand ambassador for Valvoline Cumminsnews
16 October 2007
New
Delhi: Automotive lubricants maker Valvoline has appointed the Australian
cricket team''s captain Ricky Ponting as its brand ambassador.
According
to Naveen Gupta, managing director of Valvoline Cummins, "Valvoline today
stands for superb performance and reliability. Ricky Ponting epitomises the Valvoline
brand''s ideology of high performance, reliability and leadership.
Valvoline
Cummins also launched a new engine oil for four-stroke motorcycles, christened
Champ 4T, and positioned as the ideal engine oil for all 4-stroke motorbikes where
20W40 viscometrics have been recommended. Champ 4T claims to provide strong heat
resistance while simultaneously maintaining a cleaner engine, and reducing valve
train wear.
In
India, Valvoline operates through a joint venture with Cummins Sales and Services.