Mint business head Rajan Bhalla quit HT Media Ltd and will be taking on a new, non-media challenge.

Sandeep Bhushan will take over most of Bhalla's role and become Mint's chief of operations, overseeing all business-side operational issues, including targeted market development efforts for Mint, circulation, finance, HR and marketing streams.

Bhalla, a marketing expert, was earlier with PepsiCo and played an important role in  developing Mint's positioning and branding.