Mumbai:
General
Motors India has announced a special promotional price
of Rs 4.86 lakh , about Rs 36,000 less on the Opel Corsa
notchback model as a festive bonus to customers.
"After
tasting success with Optra and Tavera, there is now
renewed focus on Opel Corsa to provide fillip to further
improve Corsa sales. This attractive offer will reposition
Corsa below the Rs 5 lakh category making it affordable
to young professionals,'' said Aditya Vij, president
and managing director, General Motors India.
.
"Although the special price would bring our margins
under pressure, this is GM's way of rewarding our valued
customer. GM has
chosen to
bring this about by institutionalisation and rationalisation
of sales promotion incentives and passing on the benefit
to the customer, " Vij said.
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