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Mumbai:
Hero Honda Motors, sold 1,91,635 motorcycles in August,
registering an increase of 31.5 per cent in sales over
the corresponding month in 2003. The company had sold
1,45,730 motorcycles in August 2003.
At
end of August 2004, the cumulative sales of the company
for the period April-August 2004 stood at 10,06,412 motorcycles,
translating into a growth of 35 per cent. (The company
sold 7,47,660 motorcycles during the corresponding period
last year (April-August 2003).
Closely following a uniform price implementation for its
model CD-Dawn in July 2004, Hero Honda announced a uniform
national price of Rs69, 900 for its model Karizma, the
country''s only 223cc premium sports motorcycle.
During
the month, Hero Honda extended its co-brand credit card
programme with SBI for the Hero Honda Passport Programme
members to 12 more cities.
The Hero Honda-TERI Green Olympiad, an effort in spreading
the commitment to a greener and healthier environment
among school students, was held across the country in
the last week of the month. Over 70,000 students at 582
centers participated in the examination,
which will culminate into a nationally telecast TV Quiz
programme called TERRAQUIZ by the end of the year.
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