|
Widespread
response to Coffee Quality Award for Espresso
Our
Corporate Bureau
26 March 2003
Chennai:
The first India Coffee Quality Prize for Espresso
closed for entries today after reporting enthusiastic
response from growers. Instituted by illycaffè,
the Italian espresso coffee company, the prize rewards
growers of quality Arabica Plantation A coffee beans.
According
to organisers, over 50 entries were received from all
the coffee-growing regions of India. This was far greater
than expectation, and compares very well to the initial
response of the Brazilian Coffee Quality Award, now running
for its 13th year, on which the India award is modelled.
“We
are very pleased with the overwhelming response, and are
particularly happy that all regions and segments of coffee-growers
in India are well represented in the contest,” says
illycaffè chief executive officer Andrea Illy.
After
a stringent procedure, 15 finalists at the end of the
first round will be announced in June 2003. The ultimate
winner will be declared in October 2003, for which the
final evaluation will be carried out by illycaffè’s
panel of experts in Italy.
 The
best coffee in each region of growth in India, if it comes
within the final 15 lots, will also be awarded a Certificate
of Regional Champion. The top 15 growers will also be
awarded certificates of merit.
List
of reports on food industry
List
of reports on illycaffè
|
