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Shortly
after the majority of shareholders from among the Bancroft
family voted to support the bid by controversial media
tycoon Rupert murdochDow Jones & Company today announced
general managers for The Wall Street Journal Online,
Barron''s Online (www.barrons.com) and MarketWatch.com,
and named key appointments in marketing and advertising
operations within The Wall Street Journal Digital
Network (formerly Dow Jones Online).
Effective
immediately:
- Daniel
Bernard, vice president of marketing for The Wall
Street Journal Digital Network, is now general manager
of The Wall Street Journal Online (WSJ.com).
- Gail
Griffin, general manager of The Wall Street Journal
Online, is now the first dedicated general manager
for Barron''s Online.
- Jim
Bernard, vice president of strategy and market intelligence
in Dow Jones''s Enterprise Media Group, is now general
manager of MarketWatch.com.
- Matt
Ellsworth, advertising solutions manager for Yahoo!
Finance, is now vice president of marketing at The
Wall Street Journal Digital Network.
- Sandra
Baez, director of advertising operations at MarketWatch.com,
is now vice president of advertising operations at The
Wall Street Journal Digital Network.
"Daniel,
Gail, Jim, Matt and Sandra bring high appreciation for
innovation, strong passion for our brands and impressive
track records in digital media," said Gordon McLeod,
president of The Wall Street Journal Digital Network.
"I''m excited to have their leadership and entrepreneurial
spirit as we continue to pioneer creative solutions for
advertisers that align with the award-winning editorial
content and innovative tools that differentiate WSJ.com,
Barron''s Online and MarketWatch.com."
The
Wall Street Journal Digital Network comprises of business
and financial news websites including The Wall Street
Journal Online, the largest paid subscription site
on the web with 983,000 subscribers; Barron''s Online,
the site of America''s premier financial weekly with 102,000
subscribers; MarketWatch.com, a leading investing and
financial news site with 100 journalists in 10 bureaus
around the world; and AllThingsD.com, a new site devoted
to news, analysis and opinion on technology, the Internet
and media.
Dow
Jones says, "marketers seeking to target business
decision-makers or affluent and influential individuals
can reach more than 15 million unduplicated, unique visitors
per month across The Wall Street Journal Digital
Network.
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