Marketing
Trump brand doesn’t sell: now Sears, Kmart drop products
13 Feb 2017
Sears and Kmart have followed firms like Nordstrom and Neiman Marcus in dropping Trump-branded products, as the companies take calculated risks in making business decisions that might antagonise the president
Facebook Lite crosses 200 mn active users mark
10 Feb 2017
Macy’s under pressure to drop Ivanka Trump line of merchandise
07 Feb 2017
Retail chain Macy's is facing pressure to drop Ivanka Trump's line after Nordstrom and Neiman Marcus stopped selling her merchandise
Wal-Mart to scrap ShippingPass shipping service
31 Jan 2017
Wet Seal to shut all its stores: Report
28 Jan 2017
BSNL launches three new prepaid schemes
25 Jan 2017
Facebook admits to misreported marketing stats
10 Dec 2016
Starbucks to launch Pokémon Go Frappuccino
09 Dec 2016
Baby food firms flout Indian laws, endanger kids’ health: survey
06 Dec 2016
A survey has found that companies like Nestle, Abbot, Heinz and Danone routinely flout the IMS Act by promoting baby foods and feeding bottles for children under 2 years of age
Featured articles
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
India’s Millet Revolution To Enrich Global Food Basket
02 Apr 2023
Millets, a healthier and cheaper substitute to wheat and rice, are indigenous to many parts of the world, especially in the semiarid tropics of Asia and Africa, and offers a big scope for expanding production and consumption in the foodgrain deficient African continent
Market predator Hindenburg preys on Adani stock
06 Mar 2023
Almost a month after the damning report of short-seller Hindenburg Research on the Adani Group that claimed that the seven stocks within the group were about 85 per cent overvalued, one of the group's stocks, Adani Total Gas, closed at Rs835 on the BSE, down nearly 79 per cent from its 24 January level, almost close to reaching that valuation
Business History Videos
History of hovercraft Part 3...
Today I shall talk a bit more about the military plans for ...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of hovercraft Part 2...
In this episode of our history of hovercraft, we shall exam...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of Hovercraft Part 1...
If you’ve been a James Bond movie fan, you may recall seein...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of Trams in India | ...
The video I am presenting to you is based on a script writt...
By Aniket Gupta | Presenter: Sheetal Gaikwad
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