Brand Dossier
The Impact of Google Instant on SEO and PPC
30 Sep 2010
Earlier this month, the hugely anticipated release of Google Instant was officially announced. Whilst Google users may find the new search facility to be groundbreaking and exciting, the release certainly raises more questions than answers for marketers. Adam Bunn, head of SEO at search and social marketing consulting and technology firm Greenlight, and Matthew Whiteway, client services director, explain
Nokia rebuts IDC's report on sales decline
29 Sep 2010
HDFC rolls out special offers for festive season
20 Sep 2010
Moser Baer launches movie-loaded USB drives
13 Sep 2010
Fly Mobile launches music phone DS102
07 Sep 2010
India's Ybrant Digital acquires Lycos Inc for $36 million
17 Aug 2010
Lycos, created in 1994 as a research project at Carnegie Mellon University, went on to become the most visited search engine in the world in 1999
Maxus lands media duties for Parle after L’Oreal
21 Jul 2010
Online readers hate to pay, as London’s Times may find
21 Jul 2010
Visits to the website of London’s venerable The Times newspaper have fallen by up to 90 per cent since it set up a ‘paywall’, according to figures compiled by various agencies
Bharti Airtel to launch iPhone 4 by October
19 Jul 2010
Featured articles
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
India’s Millet Revolution To Enrich Global Food Basket
02 Apr 2023
Millets, a healthier and cheaper substitute to wheat and rice, are indigenous to many parts of the world, especially in the semiarid tropics of Asia and Africa, and offers a big scope for expanding production and consumption in the foodgrain deficient African continent
Market predator Hindenburg preys on Adani stock
06 Mar 2023
Almost a month after the damning report of short-seller Hindenburg Research on the Adani Group that claimed that the seven stocks within the group were about 85 per cent overvalued, one of the group's stocks, Adani Total Gas, closed at Rs835 on the BSE, down nearly 79 per cent from its 24 January level, almost close to reaching that valuation
Business History Videos
History of hovercraft Part 3...
Today I shall talk a bit more about the military plans for ...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of hovercraft Part 2...
In this episode of our history of hovercraft, we shall exam...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of Hovercraft Part 1...
If you’ve been a James Bond movie fan, you may recall seein...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of Trams in India | ...
The video I am presenting to you is based on a script writt...
By Aniket Gupta | Presenter: Sheetal Gaikwad
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